555
Publication date
March 2025
Project Type
Video
555
In March 2025, we accompanied 555, a young emerging brand in the world of footwear, for an immersion into the heart of their creative process.
Objective: to capture the essence of their identity through a shoot combining product design, artisanal gestures and workshop atmosphere, while producing a video interview to highlight their vision, their approach and their desire to innovate.
01. Facility
A preliminary meeting helped define the tone, angles, and key messages of each interview. The studio was designed to create an atmosphere consistent with the 555 universe: minimalist, graphic, and intimate, to highlight the creators' voices.
02. Production
Over a day of filming at our offices, we recorded three interviews with the brand's founders. Each was able to express their vision, creative process, and ambitions through a light but high-quality presentation. At the same time, we produced the footage needed to create three video teasers, designed for the brand's launch.
03. Post-production
Rhythmic editing, careful design and refined musical choices have made it possible to shape content that is both dynamic and faithful to the world of 555. The result: three authentic interviews and three powerful teasers, ready to accompany the brand in its first public statements.
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